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Gainesville electricity prices have held steady over the past 7 days, with the average rate essentially flat at 15.95¢/kWh. The market shows 87 available plans ranging from 8.71¢ to 22.8¢ per kWh. Stability is generally positive for consumers, though we’re continuously monitoring the data to catch any emerging trends that might impact your monthly bill.
7-DAY MARKET TRENDS
Electricity pricing trends in Gainesville
Track how electricity rates have changed over the past week.
Home Size:
Rate Type:
Average Pricing for an Average Home (1000 kWh)
These rates are from the Oncor Electric Delivery utility region, which Gainesville is geographically located in.
ENERGY RATES IN GAINESVILLE
Today’s lowest electricity rates in Gainesville
Gainesville residents benefit from Texas’s deregulated electricity market, allowing them to choose from 87 available plans with rates ranging from 8.71¢ to 22.8¢ per kWh. The market offers 99 fixed-rate plans averaging 15.71¢/kWh, providing price stability throughout your contract term. Environmentally conscious consumers can select from 107 renewable energy plans, including 25 that are 100% green, with an average rate of 15.93¢/kWh—essentially matching the market average. Additionally, 8 time-of-use plans and 2 prepaid options are available for those seeking alternative billing structures.
Understanding the different types of electricity plans helps you make the right choice for your household. Here are the most common plan types available in Gainesville.
Fixed-rate plans
Gainesville residents can choose from 99 fixed-rate plans with prices starting at 8.71¢/kWh. These plans lock in your electricity rate for the contract term, protecting against price fluctuations during hot Texas summers.
Variable-rate plans
No month-to-month plans are currently available in Gainesville. Variable-rate plans typically allow cancellation without fees but can fluctuate with wholesale electricity prices and seasonal demand.
Renewable energy
Gainesville offers 107 renewable energy plans, including 25 that are 100% green. These plans average 15.93¢/kWh, just 0.02¢ below the market average, making clean energy accessible for environmentally conscious residents.
Prepaid plans
Two prepaid electricity plans are available in Gainesville, averaging 18.76¢/kWh. These plans require no deposit or credit check and allow you to pay for electricity before using it, similar to a prepaid phone.
Time-of-use plans
Eight time-of-use plans are available in Gainesville, averaging 18.22¢/kWh. These plans charge different rates based on time of day, rewarding residents who can shift usage away from peak afternoon hours.
Free nights & weekends
Free nights and weekends plans offer no-cost electricity during off-peak hours, typically evenings and weekends. These can benefit Gainesville households that can shift air conditioning, laundry, and dishwashing to designated free periods.
COMPARE ELECTRICITY PLANS
Compare electricity plans in Gainesville
Based on 76240 ZIP code. 87 plans available. Rates were updated at 06:31 AM CST on February 13, 2026.
Sort by
Provider
Plan Details
Term
Monthly Bill
Rate per kWh
Action
Smart Choice – 6
31%
4.4
Fixed Rate
6 months
Fixed Rate1000 kWh
$87.06
Est. monthly bill
1000 kWh
8.7¢
Price per kWh
Frontier Saver Plus 12
30%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$87.46
Est. monthly bill
1000 kWh
8.7¢
Price per kWh
Gexa Eco Saver Plus 12
100%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$87.46
Est. monthly bill
1000 kWh
8.7¢
Price per kWh
Bill Credit Bundle 12
20%
3.7
Fixed Rate
12 months
Fixed Rate1000 kWh
$87.65
Est. monthly bill
1000 kWh
8.8¢
Price per kWh
Bill Bonus 12
24%
4.0
Fixed Rate
12 months
Fixed Rate1000 kWh
$87.65
Est. monthly bill
1000 kWh
8.8¢
Price per kWh
Maxx Saver Value 7
3%
4.8
Fixed Rate
7 months
Fixed Rate1000 kWh
$87.90
Est. monthly bill
1000 kWh
8.8¢
Price per kWh
SimpleSaver 7
5%
4.5
Fixed Rate
7 months
Fixed Rate1000 kWh
$87.89
Est. monthly bill
1000 kWh
8.8¢
Price per kWh
SimpleSaver 15
5%
4.5
Fixed Rate
15 months
Fixed Rate1000 kWh
$87.89
Est. monthly bill
1000 kWh
8.8¢
Price per kWh
SimpleSaver 14
5%
4.5
Fixed Rate
14 months
Fixed Rate1000 kWh
$88.00
Est. monthly bill
1000 kWh
8.8¢
Price per kWh
Smart Choice – 12
31%
4.4
Fixed Rate
12 months
Fixed Rate1000 kWh
$88.06
Est. monthly bill
1000 kWh
8.8¢
Price per kWh
Maxx Saver Value 12
3%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$89.05
Est. monthly bill
1000 kWh
8.9¢
Price per kWh
Maxx Saver Value 24
3%
4.8
Fixed Rate
24 months
Fixed Rate1000 kWh
$89.05
Est. monthly bill
1000 kWh
8.9¢
Price per kWh
Bill Credit Bundle 24
20%
3.7
Fixed Rate
24 months
Fixed Rate1000 kWh
$95.99
Est. monthly bill
1000 kWh
9.6¢
Price per kWh
Rhythm Saver 12
100%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$96.29
Est. monthly bill
1000 kWh
9.6¢
Price per kWh
The Lone Saver 12
100%
4.5
Fixed Rate
12 months
Fixed Rate1000 kWh
$96.29
Est. monthly bill
1000 kWh
9.6¢
Price per kWh
Bill Bonus 24
24%
4.0
Fixed Rate
24 months
Fixed Rate1000 kWh
$98.79
Est. monthly bill
1000 kWh
9.9¢
Price per kWh
Smart Choice – 24
31%
4.4
Fixed Rate
24 months
Fixed Rate1000 kWh
$113.06
Est. monthly bill
1000 kWh
11.3¢
Price per kWh
Value Wise – 12
31%
4.0
Fixed Rate
12 months
Fixed Rate1000 kWh
$133.06
Est. monthly bill
1000 kWh
13.3¢
Price per kWh
Value Wise – 24
31%
4.0
Fixed Rate
24 months
Fixed Rate1000 kWh
$136.06
Est. monthly bill
1000 kWh
13.6¢
Price per kWh
Reliant Power Savings 12 plan
20%
4.5
Fixed Rate
12 months
Fixed Rate1000 kWh
$138.61
Est. monthly bill
1000 kWh
13.9¢
Price per kWh
Reliant Power Savings 24 plan
20%
4.5
Fixed Rate
24 months
Fixed Rate1000 kWh
$138.61
Est. monthly bill
1000 kWh
13.9¢
Price per kWh
Come & Take It 12
100%
4.5
Fixed Rate
12 months
Fixed Rate1000 kWh
$142.10
Est. monthly bill
1000 kWh
14.2¢
Price per kWh
Clear Deal 12
9%
4.7
Fixed Rate
12 months
Fixed Rate1000 kWh
$145.01
Est. monthly bill
1000 kWh
14.5¢
Price per kWh
Bigger Than Texas 24
100%
4.5
Fixed Rate
24 months
Fixed Rate1000 kWh
$148.10
Est. monthly bill
1000 kWh
14.8¢
Price per kWh
True Simple 12
5%
4.5
Fixed Rate
12 months
Fixed Rate1000 kWh
$149.00
Est. monthly bill
1000 kWh
14.9¢
Price per kWh
True Simple 15
5%
4.5
Fixed Rate
15 months
Fixed Rate1000 kWh
$149.00
Est. monthly bill
1000 kWh
14.9¢
Price per kWh
True Simple 14
5%
4.5
Fixed Rate
14 months
Fixed Rate1000 kWh
$150.00
Est. monthly bill
1000 kWh
15.0¢
Price per kWh
Luminous 12
35%
4.0
Fixed Rate
12 months
Fixed Rate1000 kWh
$149.96
Est. monthly bill
1000 kWh
15.0¢
Price per kWh
Inflation Fix 36
100%
4.5
Fixed Rate
36 months
Fixed Rate1000 kWh
$150.10
Est. monthly bill
1000 kWh
15.0¢
Price per kWh
Luminous Green 12
100%
4.0
Fixed Rate
12 months
Fixed Rate1000 kWh
$152.96
Est. monthly bill
1000 kWh
15.3¢
Price per kWh
Live Brighter Lite 12
20%
4.4
Fixed Rate
12 months
Fixed Rate1000 kWh
$154.64
Est. monthly bill
1000 kWh
15.5¢
Price per kWh
Clear Deal 24
9%
4.7
Fixed Rate
24 months
Fixed Rate1000 kWh
$155.01
Est. monthly bill
1000 kWh
15.5¢
Price per kWh
Solar Value 12
25%
4.7
Fixed Rate
12 months
Fixed Rate1000 kWh
$155.01
Est. monthly bill
1000 kWh
15.5¢
Price per kWh
Basics – 24
31%
4.4
Fixed Rate
24 months
Fixed Rate1000 kWh
$157.06
Est. monthly bill
1000 kWh
15.7¢
Price per kWh
Simple Choice – 12
26%
4.4
Fixed Rate
12 months
Fixed Rate1000 kWh
$159.01
Est. monthly bill
1000 kWh
15.9¢
Price per kWh
Basics – 12
31%
4.4
Fixed Rate
12 months
Fixed Rate1000 kWh
$159.06
Est. monthly bill
1000 kWh
15.9¢
Price per kWh
Frontier Saver Value Plus 12
30%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$159.06
Est. monthly bill
1000 kWh
15.9¢
Price per kWh
Gexa Eco Saver Value 12
100%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$159.06
Est. monthly bill
1000 kWh
15.9¢
Price per kWh
Bright Secure 12
35%
4.4
Fixed Rate
12 months
Fixed Rate1000 kWh
$159.09
Est. monthly bill
1000 kWh
15.9¢
Price per kWh
Essential Saver 12
24%
3.7
Fixed Rate
12 months
Fixed Rate1000 kWh
$161.61
Est. monthly bill
1000 kWh
16.2¢
Price per kWh
Simple Advantage 12
24%
4.0
Fixed Rate
12 months
Fixed Rate1000 kWh
$161.61
Est. monthly bill
1000 kWh
16.2¢
Price per kWh
Light Saver 12
30%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$164.06
Est. monthly bill
1000 kWh
16.4¢
Price per kWh
Reliant Pure Power 12 plan
24%
4.5
Fixed Rate
12 months
Fixed Rate1000 kWh
$164.11
Est. monthly bill
1000 kWh
16.4¢
Price per kWh
Reliant Pure Power 24 plan
24%
4.5
Fixed Rate
24 months
Fixed Rate1000 kWh
$164.11
Est. monthly bill
1000 kWh
16.4¢
Price per kWh
Live Brighter Lite 24
20%
4.4
Fixed Rate
24 months
Fixed Rate1000 kWh
$164.44
Est. monthly bill
1000 kWh
16.4¢
Price per kWh
Simply Green 13
100%
4.8
Fixed Rate
13 months
Fixed Rate1000 kWh
$164.58
Est. monthly bill
1000 kWh
16.5¢
Price per kWh
Gexa Light Saver 12
100%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$165.06
Est. monthly bill
1000 kWh
16.5¢
Price per kWh
Weekends Free Plan – 24
31%
4.0
Fixed Rate
24 months
Fixed Rate1000 kWh
$166.15
Est. monthly bill
1000 kWh
16.6¢
Price per kWh
Wise Buy Basic 24 Online
20%
3.7
Fixed Rate
24 months
Fixed Rate1000 kWh
$167.42
Est. monthly bill
1000 kWh
16.7¢
Price per kWh
Nights Free Plan – 12
26%
4.7
Fixed Rate
12 months
Fixed Rate1000 kWh
$167.49
Est. monthly bill
1000 kWh
16.7¢
Price per kWh
Simply Green 23
100%
4.8
Fixed Rate
23 months
Fixed Rate1000 kWh
$167.58
Est. monthly bill
1000 kWh
16.8¢
Price per kWh
Simply Days Free – 24
4.7
Fixed Rate
24 months
Fixed Rate1000 kWh
$167.83
Est. monthly bill
1000 kWh
16.8¢
Price per kWh
Secure Energy – 24
31%
4.7
Fixed Rate
24 months
Fixed Rate1000 kWh
$168.06
Est. monthly bill
1000 kWh
16.8¢
Price per kWh
Simple Advantage 24
24%
4.0
Fixed Rate
24 months
Fixed Rate1000 kWh
$168.42
Est. monthly bill
1000 kWh
16.8¢
Price per kWh
12th Month Free – 12
31%
4.7
Fixed Rate
12 months
Fixed Rate1000 kWh
$174.00
Est. monthly bill
1000 kWh
17.4¢
Price per kWh
Pollution Free Conserve 12 Preferred
100%
4.2
Fixed Rate
12 months
Fixed Rate1000 kWh
$174.92
Est. monthly bill
1000 kWh
17.5¢
Price per kWh
Pollution Free Conserve 24 Preferred
100%
4.2
Fixed Rate
24 months
Fixed Rate1000 kWh
$174.92
Est. monthly bill
1000 kWh
17.5¢
Price per kWh
One Rate 12
3%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$175.36
Est. monthly bill
1000 kWh
17.5¢
Price per kWh
Simple Rate 12
9%
4.7
Fixed Rate
12 months
Fixed Rate1000 kWh
$176.01
Est. monthly bill
1000 kWh
17.6¢
Price per kWh
One Rate 24
3%
4.8
Fixed Rate
24 months
Fixed Rate1000 kWh
$176.76
Est. monthly bill
1000 kWh
17.7¢
Price per kWh
Reliant Truly Free Nights 100% Solar 12 plan
100%
4.5
Fixed Rate
12 months
Fixed Rate1000 kWh
$177.61
Est. monthly bill
1000 kWh
17.8¢
Price per kWh
Power Maxx Saver 12
3%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$180.82
Est. monthly bill
1000 kWh
18.1¢
Price per kWh
Power Maxx Saver 24
3%
4.8
Fixed Rate
24 months
Fixed Rate1000 kWh
$180.82
Est. monthly bill
1000 kWh
18.1¢
Price per kWh
Pollution Free e-Plus 12 Preferred
100%
4.2
Fixed Rate
12 months
Fixed Rate1000 kWh
$181.42
Est. monthly bill
1000 kWh
18.1¢
Price per kWh
6 Month – Prepaid
26%
4.8
Fixed Rate
6 months
Fixed Rate1000 kWh
$185.56
Est. monthly bill
1000 kWh
18.6¢
Price per kWh
12 Month – Prepaid
26%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$189.56
Est. monthly bill
1000 kWh
19.0¢
Price per kWh
Watt a Deal 12
100%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$190.70
Est. monthly bill
1000 kWh
19.1¢
Price per kWh
The Texas Two-K 12
100%
4.5
Fixed Rate
12 months
Fixed Rate1000 kWh
$190.70
Est. monthly bill
1000 kWh
19.1¢
Price per kWh
Ultimate Season Pass 12
9%
4.7
Fixed Rate
12 months
Fixed Rate1000 kWh
$191.88
Est. monthly bill
1000 kWh
19.2¢
Price per kWh
Frontier Saver Value 12
30%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$195.96
Est. monthly bill
1000 kWh
19.6¢
Price per kWh
Gexa Eco Saver Lite 12
100%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$197.96
Est. monthly bill
1000 kWh
19.8¢
Price per kWh
Frontier Saver Deluxe 12
30%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$198.06
Est. monthly bill
1000 kWh
19.8¢
Price per kWh
Gexa Eco Saver Advantage 12
100%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$199.06
Est. monthly bill
1000 kWh
19.9¢
Price per kWh
Mega Saver – 24
15%
4.4
Fixed Rate
24 months
Fixed Rate1000 kWh
$201.06
Est. monthly bill
1000 kWh
20.1¢
Price per kWh
Frontier Saver Premier 12
30%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$202.36
Est. monthly bill
1000 kWh
20.2¢
Price per kWh
Gexa Eco Saver Premier 12
100%
4.8
Fixed Rate
12 months
Fixed Rate1000 kWh
$202.36
Est. monthly bill
1000 kWh
20.2¢
Price per kWh
Solar Saver 12
25%
4.7
Fixed Rate
12 months
Fixed Rate1000 kWh
$204.01
Est. monthly bill
1000 kWh
20.4¢
Price per kWh
Bill Credit Bundle 2000 kWh 12
24%
3.7
Fixed Rate
12 months
Fixed Rate1000 kWh
$206.42
Est. monthly bill
1000 kWh
20.6¢
Price per kWh
Bill Credit Bundle 2000 kWh 24
24%
3.7
Fixed Rate
24 months
Fixed Rate1000 kWh
$206.42
Est. monthly bill
1000 kWh
20.6¢
Price per kWh
Bill Bonus Saver 12
24%
4.0
Fixed Rate
12 months
Fixed Rate1000 kWh
$206.42
Est. monthly bill
1000 kWh
20.6¢
Price per kWh
Bill Bonus Saver 24
24%
4.0
Fixed Rate
24 months
Fixed Rate1000 kWh
$206.42
Est. monthly bill
1000 kWh
20.6¢
Price per kWh
Saver's Discount 12
9%
4.7
Fixed Rate
12 months
Fixed Rate1000 kWh
$216.01
Est. monthly bill
1000 kWh
21.6¢
Price per kWh
Pollution Free Green Savings Plus 24 Preferred
100%
4.2
Fixed Rate
24 months
Fixed Rate1000 kWh
$216.42
Est. monthly bill
1000 kWh
21.6¢
Price per kWh
Reliant Power Savings 2,000 kWh 12 plan
24%
4.5
Fixed Rate
12 months
Fixed Rate1000 kWh
$216.61
Est. monthly bill
1000 kWh
21.7¢
Price per kWh
Reliant Power Savings 2,000 kWh 24 plan
24%
4.5
Fixed Rate
24 months
Fixed Rate1000 kWh
$216.61
Est. monthly bill
1000 kWh
21.7¢
Price per kWh
Pollution Free Green Savings Plus 12 Preferred
100%
4.2
Fixed Rate
12 months
Fixed Rate1000 kWh
$226.42
Est. monthly bill
1000 kWh
22.6¢
Price per kWh
Saver's Discount 24
9%
4.7
Fixed Rate
24 months
Fixed Rate1000 kWh
$228.01
Est. monthly bill
1000 kWh
22.8¢
Price per kWh
HOW TO CHOOSE
Choosing an electric company in Gainesville.
When looking for your retail electricity provider and choosing an electric plan, there’s a number of factors to keep in mind. You’ll be able to choose a plan that’s best for you if you understand your energy usage and what’s important to you in a provider. Below are a series of tips to help you make the best decision for your household.
1
Assess Your Usage Patterns
Review your household's electricity consumption based on your home size and Gainesville's hot summers and mild winters. Larger homes with air conditioning will have significantly higher usage during peak summer months.
2
Compare Available Plan Options
Filter through the 87 available plans based on your usage level, preferred contract length, and desired green energy percentage. Match plan types to your household's specific consumption patterns identified earlier.
3
Review the Electricity Facts Label
Examine each plan's EFL document to understand the actual rate you'll pay at different usage levels. Pay attention to base charges, energy charges, and how rates change with consumption amounts.
4
Check Provider Ratings and Reviews
Review our provider ratings compiled from online reviews and PUC complaints data displayed on each plan card. This helps identify providers with strong customer service records and reliable billing practices.
5
Understand All Contract Terms
Read through contract length requirements, early termination fees, renewal policies, and rate guarantees. Note whether rates are fixed or variable and what happens when your contract period ends.
6
Complete Your Plan Enrollment
Use our integrated signup system to enroll in your chosen plan directly. The process connects with ComparePower's platform to streamline your enrollment and coordinate with your water utility service setup.
TEXAS ENERGY DEREGULATION
How deregulated energy works
A deregulated energy market is one where customers have the power to choose their electricity provider, rather than being limited to a single utility. In Texas, about 90% of residents have this freedom. This system is designed to encourage competition, leading to better electricity prices and services for consumers. In the deregulated electricity market, retail electric providers (REPs) offer various plans and rates, while utility companies maintain the infrastructure and deliver the electricity.
Retail Electric Providers
In a deregulated market like Texas, you get to choose your retail electric provider. We can help you decide on the right provider and plan.
Utility Companies
Utility companies maintain the infrastructure to deliver your energy and are the same regardless of the energy provider you choose.
FREQUENTLY ASKED QUESTIONS
Common questions about energy in Gainesville
As of February 13th, 2026, the lowest electricity rate in Gainesville is Just Energy's Smart Choice – 6 plan at 8.71¢/kWh. This rate is significantly below the market average of 15.87¢/kWh, offering substantial savings for residents who choose this plan.
Gainesville experiences hot, humid summers and mild winters, driving higher electricity usage during peak summer months for air conditioning. With 87 available plans in Gainesville's deregulated market, residents can choose fixed-rate plans to protect against seasonal price spikes and budget more effectively year-round.
Fixed-rate plans work well for Gainesville residents due to predictable summer cooling costs. With 86 green energy plans available at virtually no premium (just 0.01¢ below average), residents can choose environmentally friendly options without sacrificing affordability while protecting against market fluctuations.
Compare Gainesville's 87 available plans to find rates below the 15.87¢/kWh market average. Install a programmable thermostat for hot summers, improve insulation, and consider switching to energy-efficient appliances. Shopping annually ensures you maintain competitive rates as plans change.